Mission control
Every client, every campaign, one board.
Agency work breaks down at the seams between clients. One view across the whole book means nothing is only in someone's inbox.
- Client workspaces with their own permissions and reporting line.
- Delivery status across every campaign without a status call.
- Approvals routed to the right person on the client side.
Client book
10 active campaigns
Brookside Dairybest
4 campaignsIn productionSHOWAPP
2 campaignsAwaiting approvalSafiri Travel
3 campaignsBriefingNuru Beauty
1 campaignsReporting
Multi-client book
Clients, campaigns and commissions across your entire roster.
Talent roster & pools
Managed talent with intelligence for the next brief.
Client campaigns
Operate on behalf of brands with clear ownership.
Approvals & reporting
Client-ready reports with attribution and scorecards.
Finance & commissions
Escrow visibility and commission pipeline in one place.
Mission Control
What to do next across the book, not vanity dashboards.
Your roster
Talent you manage. Talent you can reach.
Keep managed creators and the wider directory in the same place, so staffing a brief starts from people you already trust.
- Food & beverage
- Beauty
- Tech & gadgets
- Parenting
- Sport
- Music
Dennis Ombachi
Culinary
Bien Baraza
Music
Nyashinski
Music
Larry Madowo
Journalism
Janet Mbugua
Media
Faith Kipyegon
Athletics
Eliud Kipchoge
Athletics
Savara
Music
Revenue
See the margin before the invoice.
Commission, creator fees and production costs tracked against each campaign, so profitability is visible while the work is still moving.
- Commission rates set per client or per campaign.
- Escrow visibility so you know funds are committed before production.
- Creator payouts and agency revenue reconciled against the same record.
Campaign budget split
26%
Commission
- Creator fees62%
- Agency commission26%
- Production12%
Margin and capacity
Scale the book without scaling the chaos.
Agency growth usually means more coordination overhead per campaign. Structured operations are what break that link.
- One view across every client, campaign and creator commitment.
- Standard briefing and approval flows that new staff can pick up quickly.
- Usage rights, contract terms and payment schedules tracked per creator.
- Relationship history that makes each subsequent brief faster to staff.
How it works
Run every client from one book.
Built for teams running several brands and a managed roster at the same time, without a separate process for each.
01
Set up the client
Create the client workspace with its own campaigns, permissions and reporting line.
02
Build the roster
Maintain managed talent and creator pools ready to match against incoming briefs.
03
Staff the brief
Shortlist from your roster and the wider directory, then invite and contract.
04
Operate the campaign
Briefing, production and approvals on behalf of the brand with clear ownership.
05
Report to the client
Client-ready scorecards and attribution without rebuilding a deck each time.
06
Settle commissions
Escrow visibility and the commission pipeline tracked alongside delivery.
Market trends
Influence Intelligence Trends for 2026
What brands and agencies across global growth markets should watch in creator marketing this year.
Market report
State of Creator Marketing in Africa 2026
Market snapshot: budgets, platform mix, measurement maturity and where brands are investing next.
Playbook
The Creator Intelligence Playbook for African Brands
How to move from vanity metrics to audience quality, creator fit and measurable campaign signals.
Questions
What agencies ask before moving over.
Yes. Client reports carry your agency identity, and client users only ever see the workspace and campaigns you give them access to.
Ready to work the way creator marketing should.
Pick the path that matches your side of the campaign. Same platform. Different starting point.
Creators
Get discovered. Get briefed. Get paid.
Build a live profile, join campaigns that fit, and track payouts without chasing inboxes.
Brands & agencies
Find talent. Run the desk. Prove the lift.
Shortlist with Match Score™, manage the full campaign, and see performance while content is live.